Creative

brand

strategist

Years of Experience
11+
Expertise
Social and Influencer Strategy
Based in
Los Angeles

About

me

hii I'm Kristi - a Los Angeles-based senior strategist living in the cracks of the internet. I use social media more like a consumer than a brand, crafting campaigns that feel like real moments. I don’t mimic culture—I help shape it, creating dialogue that resonates with niche audiences and keeps brands in the right conversations.

SOME

CLIENTS

SOME

Highlights

2023
Chipotle TikTok to Table
2023
Nike Style Studio
2024
Lipotle
2023
Laffy Taffy The Last Laff
2019-2022
Black Forest Virtual Forest
2024
Chipotle No Quitters Day
2019-2022
Sanrio YouTube Relaunch
2024
Chipotle Get In The Pit
2023
Alicia Keys #GRWSoul

My

Skills

strategy

& planning

Turning  trends and audience insights into smart strategies that hit business goals. Creating clear, actionable plans to bring creative campaigns to life and deliver results.

brand Storytelling

& Creative thinking

Turning brands into stories that really connect with people. Finding creative ways to make an impact, with a focus on realness and diversity.

content Production

& social media design

Creating on-brand, engaging visuals for social media, from concept to delivery. Extremely Proficient in using design tools and analytics to optimize content and drive audience engagement.

leadership

& Management

Leading teams, managing everything from creative projects to client interactions. Guide campaigns from start to finish, ensuring we hit our goals and deliver work that connects with people.